Find Michelle MacPhearson
September 15, 2009 by Tucker
Michelle MacPhearson is an internet marketer who integrates social media and Web 2.0 technologies and innovations into her marketing, and helps others do the same.
You can find tons of resources at her blog, MichelleMacPhearson.com. You may be particurally interested in the “Steal This Niche” series of posts, which is a set of videos walking you through the keyword research process. What’s even funner is that when you’re done watching the videos, you walk away with a high traffic and low competition keyword that you can target and build a site around. Yes, you really can steal Michelle MacPhearson‘s niche!
She’s also active on Twitter, Facebook and LinkedIn. If you’re using any of those services, you can connect with Michelle MacPhearson there and get up-to-date and innovative online marketing tips she sends out regularly.
One of her most acclaimed free reports, Social Media Daily, has been touted as better than paid products on the topic. Within Social Media Daily, Michelle MacPhearson walks you through the process of using Web 2.0 and social media sites to build the link popularity of your own site. It’s link building on the cheap, and this resource is the most comprehensive out there.
Another free resource you might enjoy is the Social Media Myth, where Michelle MacPhearson explains the reason most marketers aren’t having success with their social media marketing and devises a simple plan for you to follow. Unfortunately, we try to do too much with too little, the Social Media Myth is the answer.
cool, but u also shoudl check this video: /watch?v=ux_4PT1hEGk its makes me feel so unsecure in facebook and a bit happy coz i can do lot magic and fcuk up my friends ^_^
Great Video Marilyn. Glad I subscribed to your channel. Have a great day.
Don’t Do Social Media Marketing by the Numbers
As our presentation was about Library 2.0 and the social and user-created content aspects of Web 2.0, we left comments sheets on all the desks and asked people to write as they listened to us and then to pass the sheets around so that people could comment on comments.
I also encouraged the audience to use their mobiles for SMS messaging & to put an earphone in one ear to experience the multi-tasking, limited attention world of today's “Netgen” or “digital natives”. Natuarally, our audience of librarians were too polite to actually do this!
Below is what was written on the sheets which we collected after the presentation.
Information RX Comment sheet A
1. At the moment, I don’t understand…
• Why we don’t share Ovid and other tutorials!
• How to market it to my clients.
• Much of the technology mentioned.
• Ditto but has stirred to interest. [sic]
• Where I should start the long list of what I don’t understand.
• So much it’s hard to know where to start.
• Why ALIA dropped the health, law and special conference (hear, hear!)
• Why this conference has neither a blog nor a wiki!!
• How to keep up with all this plus manage to transfer to clients.
• Why the info online conference is not itself live to the net!
• How so many late nights can still produce such alert speakers.
• How to keep up with all the new technologies.
• 2. I want to know more about…
• Getting widgits onto PCs at work!! It wouldn’t let me install it.
• RSS
• the above.
• How you can find the time to explore all these sites.
• What 20 technologies/services our clients will actually want/use/need and what ones just seem sexy to us.
• Blogs, wikis, life, life, the universe and everything.
• Where the high value trends are and where it is worth putting our efforts.
• Actual software for blogs, wikis and podcasts.
• How to use all the “new stuff”
3. The speaker are…
• Very nice people.
• Entertaining.
• Awesome and wizardly informed.
• Virtually interesting.
• Enthusiastic (no spell checker in the pen and paper world)
• Cartoon junkies
• Knowledgeable.
• Generous.
• Need training and encouragement in using the microphone.
• Very good – very interesting – learnt more here than online.
• Wonderful 1st day and so far today’s good too. Totally relevant.
• Great sense of humour! as well as informed.
4. Something new I am learning is…
• How to write and listen at the same time.
• The meaning of many acronyms!
• If the power goes off we’ll be in big trouble.
• The comic strip generator!
• IE 7 has RSS feeds built into it.
• There’s a whole level of expert searching out there that I want to know more about.
• That we need to be a very poor country to get Science Direct.
• That I’m now scared of claiming expert status as a searcher.
• Get out there and try!
Information RX Comment sheet B
1. In my library I may try…
• Incorporate some of the ideas discussed.
• For HealthInsite – RSS feeds for HealthInsite news items and personal
search results.
-Wiki for reviewed and editorial documentation
• Setting up podcasts of downloading instructions (as a start!)
• Look more closely at promoting use of search filters.
• New ideas from other people.
• Blogging.
• RSS
• Using search filters more often.
• Setting up blogs to read.
• Web casts
• Blogs
• Feeds out to users.
• Linking to their libraries.
• Many things…
• Having a “search exchange” eg. recent good search contributed by clients.
• Analyse of customer need to ensure training is relevant and targeted.
• A wiki for the new staff & grads.
• An analysis of search strategy and systematic review being undertaken by a researcher.
• More useful signs
• Putting library stories up.
• RSS Feeds.
• Include medical podcasts on intranet site.
• Blogs & wikis – same
• Webcam; blogs; different styles of info delivery.
• RSS, blogs, widgets.
• To get Internet Explorer 7 installed.
• Ask AGAIN about Firefox being authorised for download.
• To inspire my patrons to look in the catalogue rather than browse (too long).
2. One thing about my library that others may now know.
• You can have personal “areas of interest” searches created through a personal profile
• How have you done this?
• I sing when I’m happy.
• We achieve despite our IT department.
• We love our plants and so do our clients.
• It’s lime green and brown.
• I have a wireless Toshiba portege for reference work and mobile training.
• Lucky you! that’s a great ides.
• Apple MacBook Pro is better.
• We’re 6 libraries in 1.
• We are haunted.
• Access from home.
• Limits of access / extent of access.
• One person library.
• It’s yellow.
• Every Friday is fruit bowl Friday!
• Texting overdues on mobiles.
• The building is about 200 years old and it shows.
• Nice place to relax with a relevant journal or book.
4. If I was not here listening to this presentation on a Saturday, I’d be…
• Making peach chutney! I’m glad I’m here!
• Dragging kids around cricket, art classes and doing housework – much better to be here.
• Doing the washing!
• Driving kids to tennis.
• Washing and ironing.
• In bed watching “video hits”.
• Still sleeping.
• Having coffee at street café.
• At the cinema.
• Shopping Freo Markets.
• Farmers markets at Pyrmont.
• Playing with kids (2 & 8 year old).
• Shopping and spending time with family.
• Doing chores…but I have to do them tomorrow.
• Newspapers.
• Having a swim, latte with SMH.
• Shopping at the markets.
• Hunting and gathering.
• Booking my next holiday.
• Hanging out washing.
• Working my second job.
• Complaining about the humidity.
• Grocery shopping – yuck!
• At the beach.
• Housework!
Marketing Tourism With Social Media: I take what I learned in ten years of web design for fishing lodges and I s…
it looks to good to be true
lol, no poem can make you money, and if you write to make money then it's not a poem…
And sampling the bible does not count as a poem…
I'm sure you believe your poem is good… we all think what we write and draw is good… but if it IS that good then why try to make money off it… you received free now give free. Beast,feast… what is the next line… "and the human flesh turned to YEAST!"
Get a job if you want to make money, have your ever seen a rich artist.
read it here: I just posted Video Update # 1 – Michelle MacPhearson,